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Université de Fribourg

OpenCrowd : A Human-AI Collaborative Approach for Finding Social Influencers via Open-Ended Answers Aggregation

Arous, Ines ; Yang, Jie ; Khayati, Mourad ; Cudré-Mauroux, Philippe

In: WWW '20: Proceedings of The Web Conference 2020, 2020, vol. April, p. 1851-1862

Finding social influencers is a fundamental task in many online applications ranging from brand marketing to opinion mining. Existing methods heavily rely on the availability of expert labels, whose collection is usually a laborious process even for domain experts. Using open-ended questions, crowdsourcing provides a cost-effective way to find a large number of social influencers in a short...