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Consortium of Swiss Academic Libraries

Se servir de la fiction comme guide: l'exemple des romans de carrière chinois contemporains

Gonseth, Morgane

In: Asiatische Studien - Études Asiatiques, 2017, vol. 71, no. 1, p. 167-185

Haute école de gestion de Genève

In the banking sector, what skill set will be required for human advisors to succeed in a more digitalized industry ?

Haefliger, Rebecca ; Ruiz, Frédéric (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2020 ; TDIBM 99.

Banking history demonstrates that the banking sector and its banks have evolved over time by offering new products and services and adopting new technologies. The arising of newcomers such as FinTech or other non-financial institutions on the market are driving revenues and margins down and make it more challenging for companies to succeed. One is unsure about how far those new technologies...

Haute école de gestion de Genève

Are millennials brand-loyal in the apparel industry?

Berra, Nicole ; Connerton, Timothy (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2019 ; TDIBM 49.

This thorough study in consumer insights about millennials and the apparel industry aims at understanding what is going on in their minds and to which extent theories established by researchers and scholars are reflective of their loyalty towards brands. The literature review will give you, readers, the palette of the branding concepts which are complex, and these ones’ goal is to group unique...

Consortium of Swiss Academic Libraries

Separation Efficiency Versus Column Length. An Experimental Study With Capillary Columns

Grob, K. ; Grob, G.

In: Journal of Chromatographic Science, 1969, vol. 7, no. 8, p. 515-516

Consortium of Swiss Academic Libraries

The emergence of the identity of a fictional expert advice-giver in an American Internet advice column

Locher, Miriam A. ; Hoffmann, Sebastian

In: Text & Talk - An Interdisciplinary Journal of Language, Discourse Communication Studies, 2006, vol. 26, no. 1, p. 69-106

Consortium of Swiss Academic Libraries

Introduction: Politeness and impoliteness in computer-mediated communication

Locher, Miriam A.

In: Journal of Politeness Research. Language, Behaviour, Culture, 2010, vol. 6, no. 1, p. 1-5