Affiner les résultats

Strategic uses of Facebook in Zika outbreak communication : implications for the crisis and emergency risk communication model

Lwin, May O. ; Lu, Jiahui ; Sheldenkar, Anita ; Schulz, Peter J.

In: International journal of environmental research and public health, 2018, vol. 15, no. 9, p. 1974

While social media has been increasingly used for communication of infectious disease outbreaks, little is known about how social media can improve strategic communication across various stages of the health crisis. The Crisis and Emergency Risk Communication Model (Reynolds CERC) outlines strategies across different crisis phases and can guide crisis communication on social...