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Université de Fribourg

Antimicrobial Resistance in Escherichia coli

Poirel, Laurent ; Madec, Jean-Yves ; Lupo, Agnese ; Schink, Anne-Kathrin ; Kieffer, Nicolas ; Nordmann, Patrice ; Schwarz, Stefan

In: Microbiology Spectrum, 2018, vol. 6, no. 4, p. -

Multidrug resistance in Escherichia coli has become a worrying issue that is increasingly observed in human but also in veterinary medicine worldwide. E. coli is intrinsically susceptible to almost all clinically relevant antimicrobial agents, but this bacterial species has a great capacity to accumulate resistance genes, mostly through horizontal gene transfer. The most problematic...

Haute école de gestion de Genève

Analysis of Instagram product placement influence on consumers for the beauty industry

Schmidt, Elia ; De Schepper, Jan (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2018 ; TDIBM 44.

At a time where technology and digital is omnipresent, Influencer marketing became the new tool for digital marketing. Lately, social media, in particular Instagram, became as much as social network as a marketing platform for business. In this thesis, the author analyses the influence of Instagram product placement on consumers for the beauty industry. The purpose of this research is to...

Haute école de gestion de Genève

Acceptance of digital payment methods in Switzerland

Milla Rodriguez, Allison ; Depetris Chauvin, Nicolas (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2018 ; TDIBM 41.

The advent of the technology brings new possibilities in term of payment solutions and as a consequence the use of cash is declining. There are even regulations that force people to pay by electronic methods depending on the amount/or the country. These regulations limit the amount of cash in a single transaction to combat illegal practices. Indeed, cashless payment methods offer transparency and...

Université de Fribourg

Analyzing randomized controlled interventions : Three notes for applied linguists

Vanhove, Jan

In: Studies in Second Language Learning and Teaching, 2015, vol. 5, no. 1, p. 135-152

I discuss three common practices that obfuscate or invalidate the statistical analysis of randomized controlled interventions in applied linguistics. These are (a) checking whether randomization produced groups that are balanced on a number of possibly relevant covariates, (b) using repeated measures ANOVA to analyze pretest-posttest designs, and (c) using traditional significance tests to...

Université de Fribourg

Advancing the country image construct from a public relations perspective : from model to measurement

Buhmann, Alexander ; Ingenhoff, Diana

In: Journal of communication management, 2015, vol. 19, no. 1, p. 62-80

Purpose – The purpose of this paper is to develop and test a new model for the measurement of the constitution and effects of the country image as a central target construct in international public relations. Design/methodology/approach – The authors combine concepts from reputation management (Eisenegger and Imhof, 2008; Ingenhoff and Sommer, 2007), national identity theory (Smith, 1987),...

Università della Svizzera italiana

Aligning capital with risk

Ebnöther, Silvan ; Trojani, Fabio (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2015 ; 2015ECO007.

The interaction of capital and risk is of primary interest in the corporate governance of banks as it links operational profitability and strategic risk management. Senior executives understand that their organization's monitoring system strongly affects the behaviour of managers and employees. Typical instruments used by senior executives to focus on strategy are balanced scorecards with...

Université de Fribourg

The AdMit Package

Ardia, David ; Hoogerheide, Lennart F. ; van Dijk, Herman K.

This short note presents the R package AdMit which provides flexible functions to approximate a certain target distribution and to efficiently generate a sample of random draws from it, given only a kernel of the target density function. The estimation procedure is fully automatic and thus avoids the time-consuming and difficult task of tuning a sampling algorithm. To illustrate the use of the...

Université de Fribourg

Altitudinal differences in flower traits and reproductive allocation

Fabbro, Thomas ; Körner, Christian

In: Flora - Morphology, Distribution, Functional Ecology of Plants, 2004, vol. 99(1), p. 70

We tested whether alpine plants increase their effort to attract pollinators to compensate for assumed pollinator scarcity at high altitude. A three times larger fraction of the shoot was allocated to flowers in alpine plants (30 species, 2700m asl) compared to lowland plants (20 species, 600m asl), while leaf mass fraction did not differ between the altitudes. At high elevation, a three times...