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Université de Fribourg

Constraining hydrological model parameters using water isotopic compositions in a glacierized basin, Central Asia

He, Zhihua ; Unger-Shayesteh, Katy ; Vorogushyn, Sergiy ; Weise, Stephan M. ; Kalashnikov, Olga ; Gafurov, Abror ; Duethmann, Doris ; Barandun, Martina ; Merza, Bruno

In: Journal of Hydrology, 2019, vol. 571, p. 332–348

Water stable isotope signatures can provide valuable insights into the catchment internal runoff processes. However, the ability of the water isotope data to constrain the internal apportionments of runoff components in hydrological models for glacierized basins is not well understood. This study developed an approach to simultaneously model the water stable isotopic compositions and runoff...

Université de Fribourg

Multi-brand loyalty in consumer markets : a qualitatively-driven mixed methods approach

Arifine, Ghizlane ; Felix, Reto ; Furrer, Olivier

(Working Papers SES ; 501)

Purpose—Although multi-brand loyalty (MBL) in consumer markets has been identified in previous brand loyalty research, empirical studies have not yet explored the facets of its different types. This article seeks a deeper understanding of MBL by investigating its different types and facets. Design/methodology/approach—This study uses a sequential, qualitatively-driven mixed method design...