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Understanding the effects of communication and engagement in a social marketing intervention on children’s eating behavior : design, measurement and evaluation

Rangelov, Natalie ; Suggs, Suzanne (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2017 ; 2017COM014.

The prevalence of overweight and obesity represents a serious health problem, and is a risk factor for several non- communicable diseases. Poor nutrition and lack of regular physical activity are among the primary determinants of overweight and obesity. Data show that overweight and obesity rates are high in, and that the Swiss population does not adhere to the nutritional guidelines provided...

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Theory of planned behaviour, participation, and physical activity communication in the workplace

Bardus, Marco ; Suggs, Suzanne (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2012 ; 2012COM001.

Introduction: Promoting health and physical activity in the workplace is advocated by public health institutions across the globe. There is a need to find effective ways to understand the determinants of participation in physical activity in order to outline appropriate communication strategies to promote physical activity behaviour change in the workplace setting. E-mails and text messages...

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