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Preference of online users and personalized recommendations

Guan, Yuan ; Zhao, Dandan ; Zeng, An ; Shang, Ming-Sheng

In: Physica A: Statistical Mechanics and its Applications, 2013, p. -

In a recent work [T. Zhou, Z. Kuscsik, J.-G. Liu, M. Medo, J.R. Wakeling, Y.-C. Zhang, Proc. Natl. Acad. Sci. 107 (2010) 4511], a personalized recommendation algorithm with high performance in both accuracy and diversity is proposed. This method is based on the hybridization of two single algorithms called probability spreading and heat conduction, which respectively are inclined to recommend...