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    Haute école de gestion de Genève

    CROs : the best way to dynamize the pharmaceutical industry ?

    Lutz, Jean-Philippe ; Gauthier, Thomas (Dir.)

    Mémoire de bachelor : Haute école de gestion de Genève, 2013 ; TDEE 182.

    This Bachelor’s Project examines some of the main obstacles opposing the pharmaceutical industry today. They may be identified as follow: 1. Low shareholder or stakeholder value delivery 2. Low growth environment 3. Stagnating R&D productivity 4. Growing risk and damaged trust I postulate that the pharmaceutical industry has a substantial chance to redress itself in the eyes of shareholders or...

    See also: similar author names
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