Haute Ecole de Gestion & Tourisme

Training of North American travel agents with interactive online learning courses : The case of Switzerland Tourism North America

Ansermet, Lionel ; Salamin, Anne-Dominique (Dir.)

Mémoire de bachelor : Haute Ecole de Gestion & Tourisme, 2015.

With a continuous growth of online booking channels and very knowledgeable consumers, travel advisors must develop strong product knowledge to remain competitive. Interactive online learning courses are often used to train travel professionals, as they offer flexibility and save time and money. New technologies allow learners to interact with the program and be prepared to situations that...

Università della Svizzera italiana

eLearning courses about national tourism destinations : destination management organizations’ offers and travel agents’ perceptions and motivations

Kalbaska, Nadzeya ; Cantoni, Lorenzo (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2013 ; COM2013010.

A broad number of studies have been undertaken so far both by the academic research and by industry communities on the use of the internet for educational purposes. However, very limited research has been done previously on the use of Information and Communication Technologies (ICTs) as educational and training modes within the hospitality and tourism field. Travel agent training,...