Consortium of Swiss Academic Libraries

Book Review

Müller, Ralf

In: HUMOR, 2014, vol. 27, no. 1, p. 177-179

Université de Fribourg

Successful diversification strategies of electricity companies: An explorative empirical study on the success of different diversification strategies of German electricity companies in the wake of the European market liberalization

Müller, Ralf ; Steinert, Martin ; Teufel, Stephanie

In: Energy Policy, 2008, vol. 36, no. 1, p. 398-412

Based on the EC directive 96/92, the liberalization of electricity markets is forcing electricity companies, to rethink their product and market strategy. However, neither the level of the initiated diversification efforts of former monopolies, nor their direction or their success are known or have been analyzed before. Therefore, Müller [2006. Diversifikationsstrategien von...