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Università della Svizzera italiana

Wir und die "Anderen" : Einstellungen zu den "Fremden" bei Jugendlichen mit und ohne Migrationshintergrund = We and “the others" : Attitudes toward “strangers” by young people with and without a migration background

Franco Cabrera Grütter, Victoria ; Poglia, Edo (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2014 ; 2014COM012.

This paper explores from a perspective of intercultural communication young people’s attitudes towards "others". Moreover, it examines whether this attitudes are related to the fact of having a migration background or not. Is there a difference between youngsters with and without a migration background? Previously released studies have already pointed out that apparently negative attitudes...

Università della Svizzera italiana

Löcher in der "Chinesischen Mauer" : Der Einfluss von Werbung auf journalistische Inhalte: eine Studie zur Berichterstattung von Deutschschweizer Gratiszeitungen über Anzeigenkunden = The crumbling "Chinese Wall": the influence of advertising on journalistic content: a study on the coverage of advertisers in Swiss German free newspapers.

Porlezza, Colin ; Russ-Mohl, Stephan (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2013 ; 2013COM001.

The study focuses on whether and to what extent advertisers may influence the editorial content of free and traditional newspapers in the German part of Switzerland. Fierce competition between media conglomerates and declining newspaper circulation rates aggravate the struggle for financial resources. As a result, advertising is more likely to exert a strong influence on the daily decision...

Università della Svizzera italiana

Mehrsprachigkeit im universitären Kontext : der Fall Università della Svizzera italiana (USI)

Christopher Guerra, Sabine ; Università della Svizzera italiana, Svizzera

In: Bullettin VALS-ALSA, 2010, vol. No. spécial, no. 2, p. 53-70

This contribution is part of a doctoral project that investigates communicative practices in the institutional context of a multilingual university, specifically the Università della Svizzera italiana USI. The aim is to sketch a map of interactions and communication flows onto which the different communicative phenomena can be projected. The linguistic repertoire constitutes an important...

Università della Svizzera italiana

Themen, Thesen und Argumente zur Position des Italienischen in der viersprachigen Schweiz

Christopher Guerra, Sabine ; Università della Svizzera italiana, Svizzera

In: Studies in communication sciences, 2008, vol. 8, no. 1, p. 67-91

From an empirical point of view, this article aims at analyzing the role of the Swiss press in a language and culture policy debate regarding the changing status of Italian in quadrilingual Switzerland that took place at the beginning of 2005 following the discontinuation of two Italian chairs at Swiss universities. The issue is practically ignored in French- and German-speaking Switzerland,...

Università della Svizzera italiana

Service public-Medien und kollektive Erinnerung

Mäusli, Theo ; Steigmeier, Andreas

In: Schwerpunkt Mediengeschichte, 2010, vol. 1, p. 44-55

Audiovisual archives of the national public services could get some of the most attractive elements for constructing collective memory. Hundred thousands of hours of well indexed content permit a dynamical and interactive reconstruction of what a territory’s habitants have seen or were meant to have seen of the territory itself, and of the world. Public service broadcasters have a good...

Università della Svizzera italiana

Darstellung von Übergewicht in Deutschschweizer Printmedien von 1955 bis 2005 = Presentation of obesity in Swiss-German newspapers from 1955 to 2005

Furrer, Cristina ; Schulz, Peter (Dir.)

Thèse de doctorat : Università della Svizzera italiana, 2009.

This dissertation examines the question, how Swiss German media cover the topic of overweight. Over the last years overweight has gained an increased interest in the Swiss media. The public awareness for overweight and obesity in Switzerland was raised in the mid 1980ies. In newspapers the topic gained public interest in the 1990ies, parallel to the publication of the fourth Swiss report on...