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Haute école de gestion de Genève

Développement de l'usage des bibliothèques des HEG de la HES-SO : enquête auprès des responsables et analyse des facteurs de non-usage

Caro, Solange ; Estermann, Yolande (Dir.)

Mémoire de master : Haute école de gestion de Genève, 2016 ; MASID 40.

Le domaine Economie & Service de la HES-SO est réparti dans six Hautes écoles de gestion (HEG) qui proposent une infrastructure de soutien à l’enseignement et à la recherche : la bibliothèque. Pour remplir sa mission, celle-ci fournit divers services ainsi qu’une collection adaptée aux domaines d’études des différentes filières. M. Laurent Bagnoud, responsable du domaine Economie &...

Haute école de gestion de Genève

The East investing the West : Chinese investing overseas, with a specific focus on M trends, effects and likely issues or opportunities for the Swiss market

Aldi, Laetitia ; Régnier, Philippe (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 1.

Nowadays, we live in an international world where everything is interconnected. Companies seek new opportunities in expanding their businesses abroad by either investing, acquiring or merging with important companies. In 2015, the total value of M&As has overpassed $5000 billion where half of this amount was invested by the United States and more than 20% by Asian companies. They have started to...

Haute école de gestion de Genève

The logistical challenges of humanitarian medical emergency action, especially war surgery in conflict area

Bohnenblust, Naomi ; Laforêt, Aurélie (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 2.

Humanitarian assistance, which is not to be confused with development aid, is based on four important principles, which are humanity, impartiality, neutrality and independence. These values are shared by all humanitarian organizations such as the International Committee of the Red Cross (ICRC) and Médecins Sans Frontières (MSF) for example. Both organizations are completely different in terms...

Haute école de gestion de Genève

Internationalization of Swiss SMEs in distant markets : analysis of the SIES findings

Casarella, Dalma ; Régnier, Philippe (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 3.

In the globalization context, internationalization of OECD SMEs is growing in importance and taking more and more place in Switzerland. New opportunities open to SME entrepreneurs, together with the support of private and/or public agencies as evidenced by its newspaper titles: “Export et internationalization: les PME Suisse s’envolent!” (Rezonance , 2016) or “ Novertur aide les PME à...

Haute école de gestion de Genève

Marketing Nigerian light and sweet crudes in a world increasingly geared towards heavier and more sour crudes

Cole, Tanya Kedisha ; Piller, Robert (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 4.

The Nigerian crude Oil Market has been facing difficulties in Marketing their light and sweet crudes on a global scale. These difficulties are the consequences of changes in trend in the Oil Market Industry, such as changes in the global oil refining landscape, highly increase competition from one of its key exporting partner and with the increase in demand shifting to the Middle East and Asia,...

Haute école de gestion de Genève

Positioning of young women in their future career : investigation of the influence of a video on personal perception

Chantal, Gasser ; Ramirez, José (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 5.

Women are globally underrepresented in the higher levels of hierarchy of the firms. This is not necessarily due to a lack of ambition, but mainly to barriers that impede women from reaching the top or slow down their ascent. This phenomenon is recognized worldwide and called the “glass ceiling” effect. It is the presence of transparent obstacles that appear in women’s career and makes it...

Haute école de gestion de Genève

Potential of Sharia-compliant investments

Ishuayed, Mohamed ; Ruiz, Frédéric (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 6.

Islamic finance and Sharia-compliant investing has seen substantial growth over the years. As more investors are interested in becoming fully Sharia-compliant, the question of what may they be giving up in exchange arises. This has led us to analyze the potential of Sharia-compliant investments. It is well known that having a Sharia-compliant investment portfolio could be rather restrictive as...

Haute école de gestion de Genève

Relocation services in Swiss universities : best practices and recommandations

Juge, Aline ; Maggio, David (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 7.

Global mobility initiatives have encouraged companies to increasingly turn to international labour markets to source their new talents. Mobility is critical as the knowledge and skills required in some industries are so specific and advanced that the local pool of potential candidates for an opening is way too limited to ensure that companies get the best profiles. This phenomenon also had a...

Haute école de gestion de Genève

How do economic sanctions in Russia impact on the Swiss commodities trading industry ?

Khojman, Ruslan ; Lewis, Brian (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 8.

The purpose of this research is to identify and assess how the economic sanctions imposed by the United States (“US”) and the European Union (“EU”) against Russia impacted the commodity trading sector globally and particularly in Switzerland. To quantify the issue through public opinion, a survey was conducted with natural expected results saying that sanctions do have a negative effect...

Haute école de gestion de Genève

Why did the Swiss Young Socialist's initiative against speculation on agricultural foodstuff fail to be approved in Switzerland ?

Matsuura, Vitor Kinji ; Depetris Chauvin, Nicolas (Dir.)

Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 9.

Agricultural commodity prices have undergone exceptional volatility in the past decade. Staple foods such as rice, wheat and corn saw their prices rally to unprecedented levels especially in 2008 and 2011. During these periods, social unrest and food riots burst in several developing countries around the world sparking the debate on the role of commodities financialisation in the food price...