Mémoire de bachelor : Haute école de gestion de Genève, 2015 ; TDEE 276.
The Swiss clock & watch industry has been the indisputable leader worldwide during many decades in terms of excellence and notoriety. Many challengers such as Japanese or American companies, tried to compete at the same level without dazzling success thus far. However, three main competitions had significant impacts on the Swiss industry over the years. The first was the new production process of...
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Mémoire de bachelor : Haute école de gestion de Genève, 2015 ; TDEE 284.
As oil became a globally traded product traders learnt to maximize their profits by moving energy commodities around the globe. Globalisation and technological development, besides having a durable positive effect on international maritime trade often triggers enormous risks. As much as financial institutions and big trading companies are trying to reconcile national differences between sourcing...
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This article takes its starting point from the fact, that among the churches the often quoted notion of “baptism as bond of unity” is still questioned. Especially from those churches which practice believers’ baptism there are doubts, whether we can talk about one baptism. And from the Orthodox churches this notion is questioned, because their requirements for unity are going beyond just...
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Mémoire de bachelor : Haute école de gestion de Genève, 2008 ; TDEE 66.
Biofuels are a way of diversifying our fonts of energy and reduce transportation environmental impact. In Europe, the emergence of this market is driven by policy. Biofuels can potentially bring solutions to energy market and give incentives to develop agriculture. But their development created a distortion on the markets and production sustainability is a serious issue. This makes the further...
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Mémoire de diplôme HES : Haute école de gestion de Genève, 2007 ; TDEE 52.
A very entrepreneurial intuition happened to be at the source of this project. The intuition that the Swiss mobile telephony market is a “green-able” one, meaning a new virtual operator whose value proposition relies on the ethics of its functioning and offer could be launched: a green mobile operator. Thus, this document aims at inquiring whether such an operator would actually be relevant,...
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Mémoire de bachelor : Haute école de gestion de Genève, 2020 ; TDIBM 94.
The aim of this thesis is to find a solution to enhance the experience of tourists visiting the Swiss city of Lucerne. The extensive research carried out as part of the thesis suggests that the development of a state-of-the-art Augmented Reality (AR) application for mobile phones could be a solution. It could provide tourists with a personalized itinerary of the city centre according to their...
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Mémoire de bachelor : Haute école de gestion de Genève, 2020 ; TDIBM 81.
The research objective of this report is to show the impact of reputation risk linked to Glencore’s activities in the DRC. In order to measure the impact of reputational risk, a focus is made on Glencore’s share price. In the first part of this report, the introduction helps the reader to get important contextual information about Glencore’s background and activities in the DRC. An emphasis...
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Mémoire de bachelor : Haute école de gestion de Genève, 2020 ; TDIBM 97.
The fashion industry is one of the most polluting industries in the world (McFall- Johnsen, 2019). Simultaneously the industry is extremely lucrative; the business dedicated to the sale of clothing is worth around $ 1.3 trillion globally in 2016 and is forecasted to reach $1.6 trillion in value in 2020 (Sheng, 2017). The global demand for clothing is growing rapidly and therefore, there is a...
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Mémoire de bachelor : Haute école de gestion de Genève, 2015 ; TDEE 274.
Caran d’Ache is celebrating its 100 years anniversary this year and has become through the years the emblem of Swiss manufacturing tradition. However, constant increasing competition, emerging new technologies and marketing concepts forces the brand to continuously reinvent itself. Currently, the ultimate marketing trend is called brand experience. Brands are competing against each other to...
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Mémoire de master : Haute école de gestion de Genève, 2020 ; MASID 91.
Carpooling is a mode of transportation that allows users to share places in their cars to reduce green-house gas emissions. Many services exist to encourage users to practice carpooling, while Mobilidée proposes a novel idea with a mobile application presented to other companies who want to promote soft mobility among their employees. Currently, Mobilidée already has an application that...
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