Mémoire de bachelor : Haute école de gestion de Genève, 2018 ; TDIBM 41.
The advent of the technology brings new possibilities in term of payment solutions and as a consequence the use of cash is declining. There are even regulations that force people to pay by electronic methods depending on the amount/or the country. These regulations limit the amount of cash in a single transaction to combat illegal practices. Indeed, cashless payment methods offer transparency and...
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Mémoire de bachelor : Haute école de gestion de Genève, 2014 ; TDEE 229.
The thesis explores a topic that has been insignificantly addressed in Corporate Social Reporting (CSR) literature: CSR within professional service companies, more specifically the quality of CSR reporting within a professional service company. Considering that Sustainability and CSR have become hot topics in the recent years, it is with no surprise that CSR reporting, which measures and reports...
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Mémoire de bachelor : Haute école de gestion de Genève, 2019 ; TDIBM 59.
The 2019 edition of the China Hardware Innovation Camp (CHIC), in which the author is representing the Geneva School of Business Administration, has seen a growth in the number of teams which raised managerial and promotional questions. The importance to address the communication side of CHIC has grown since the ultimate objective of its founders, Marc Laperrouza and Marius Aeberli, is to scale...
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Mémoire de bachelor : Haute école de gestion de Genève, 2020 ; TDIBM 66.
In this Bachelor Thesis, we research the role of the different actors of the value chain of coffee and their share of the value of the coffee that is finally sold to end- consumers. We then analyse and compare the various costs and margins incurred by Fair Trade and regular coffee. The aim of this research is to better understand how value is allocated in the final retail price of coffee sold...
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Mémoire de bachelor : Haute école de gestion de Genève, 2018 ; TDIBM 44.
At a time where technology and digital is omnipresent, Influencer marketing became the new tool for digital marketing. Lately, social media, in particular Instagram, became as much as social network as a marketing platform for business. In this thesis, the author analyses the influence of Instagram product placement on consumers for the beauty industry. The purpose of this research is to...
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Mémoire de bachelor : Haute école de gestion de Genève, 2014 ; TDEE 236.
Metals and Minerals are commodities essential to the development of a country and to the survival of an individual, but the press relates relatively often tragic accidents happening in mines. Moreover, NGOs and other organisations regularly point the finger to the practices of the extractive industry in terms of sustainability. Therefore I wanted to see what the reality was and why companies...
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Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIG 136.
Cloud Computing is rising and becomes more complex with the daily addition of new technologies. Huge amounts of data transits through the Cloud networks. In the case of a cyber-attack, it can be difficult to analyze every single aspect of the Cloud. Legal challenges also exist due to the local positioning of Cloud servers. This research paper aims to alleviate the challenges in Cloud computing...
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Mémoire de bachelor : Haute école de gestion de Genève, 2018 ; TDIG 162.
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Mémoire de bachelor : Haute école de gestion de Genève, 2010 ; TDB 2120.
The emerging technologies, also known as web 2.0, have changed the online world as we know it. In the recent years, public and academic libraries have made the shift from paper to digital and have affirmed their presence on the web with those 2.0 tools as means of communication, engaging their public and crowdsourcing their collections. However public and historical archives have been somewhat...
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Mémoire de bachelor : Haute école de gestion de Genève, 2019 ; TDIBM 49.
This thorough study in consumer insights about millennials and the apparel industry aims at understanding what is going on in their minds and to which extent theories established by researchers and scholars are reflective of their loyalty towards brands. The literature review will give you, readers, the palette of the branding concepts which are complex, and these ones’ goal is to group unique...
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