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Université de Fribourg

How important is civic engagement for public transportation communication?

Asdourian, Bruno ; Zimmerli, Virginie

In: Strategic communication for non-profit organisations, 2016, p. 239-266

The communication between users of digital media and public or non-profit organization involved into an open data policy are represented through a democratic way with upwards and downward flows; implying an evolving participation of citizens and a progressive openness of a company’s database. Under this perspective, various tasks have been employed. The mission of this paper is to define and...

Université de Fribourg

Research on the Strategy of Multinational Enterprises : Key Approaches and New Avenues

Dabic, Marina ; González-Loureiro, Miguel ; Furrer, Olivier

In: Business Research Quarterly (BRQ), 2014, vol. 17, p. 129-148

Over decades, research on multinational enterprises’ (MNEs) strategies has been anchored in internalization theory. Strongly grounded in transaction cost economics to explain foreign market entry, it hardly explains how MNEs can build and sustain a competitive advantage. Thus, this paper aims at understanding how the nature of strategic thinking has influenced the research in the field of...

Université de Fribourg

The Impact of Cultural Intelligence on Communication Effectiveness, Job Satisfaction and Anxiety for Chinese Host Country Managers Working for Foreign Multinationals

Bücker, Joost J.L.E. ; Furrer, Olivier ; Poutsma, Erik ; Buyens, Dirk

In: The International Journal of Human Resource Management, 2014, vol. 25, no. 14, p. 2068-2087

Cultural intelligence (CQ) is an important construct attracting growing attention in academic literature and describing cross-cultural competencies. To date, researchers have only partially tested the relationship between CQ and its dependent variables, such as performance. In this study, the relationship between CQ and communication effectiveness and job satisfaction is measured in a sample...

Université de Fribourg

Robust Imitation Strategies

Sudharshan, D. ; Furrer, Olivier ; Arakoni, Ramesh A

In: Managerial and Decision Economics, 2015, vol. 36, p. 139-157

Performance is the lifeblood of a firm’s management. Performance itself depends on the adaptation of strategy based on learning and the environment. An important way that firms adapt their strategy is through imitation or mimetic isomorphism. Imitation implies a referent for such adaptations. This article seeks to determine who or what should serve as that referent. Accordingly, this...

Université de Fribourg

The Customer Experience Ecosystem in Two Cultural Contexts

Barari, Mojtaba ; Furrer, Olivier

In: Journal of Financial Services Marketing, 2018, vol. 23, p. 234-243

This study focuses on the development of a customer experience ecosystem during a journey which is embedded in meso- and macro-layers. Using the critical incident technique, the author collected in-depth interview data from bank customers in Switzerland and Iran to empirically study this ecosystem, including customer– company interaction in the micro-layer and social context of the...

Université de Fribourg

A Cross-Cultural Examination of Person-Organization Fit : Is P-O Fit Congruent with or Contingent on Societal Values?

Treviño, Len J. ; Egri, Carolyn P. ; Ralston, David A. ; Naoumova, Irina ; Li, Yongjuan ; Darder, Fidel León ; de la Garza Carranza, María Teresa ; Furrer, Olivier

In: Management International Review, 2020, vol. 60, p. 287-314

Many single-country studies have examined compatibility between the individual values of the employee and organizational cultural values, typically referred to as person-organization (P-O) fit. However, little progress has been made in understanding whether P-O fit relationships generalize across countries and, if so, whether and how societal values impact this relationship. Because of this...

Université de Fribourg

Twenty-seven Years of Service Research : a Literature Review and Research Agenda

Furrer, Olivier ; Yu Kerguignas, Jie ; Delcourt, Cécile ; Gremler, Dwayne D.

In: Journal of Services Marketing, 2020, vol. 34, no. 3, p. 299-316

Purpose – The growing service sector has experienced several revolutions that have transformed the way services are created and delivered. In parallel, services increasingly pique the interest of scholars, resulting in an expanding body of knowledge. Accordingly, it is time to reflect on extant service research, assess its boundaries, and think about its future. This paper aims to consider...

Université de Fribourg

The Quality of Leader-Member Exchange (LMX) : a Multilevel Analysis of Individual-level, Organizational-level and Societal-level Antecedents

Terpstra-Tong, Jane ; Ralston, David A. ; Treviño, Len J. ; Naoumova, Irina ; de la Garza Carranza, María Teresa ; Furrer, Olivier ; Li, Yongjuan ; Darder, Fidel León

In: Journal of International Management, 2020, vol. 26, p. 1-18

We examine the direct relationships for both individual values and organizational-level culture on the quality of leader-member exchange (LMX) in a multilevel, multi-society study. In addition, we investigate the moderating roles of organizational- and societal- level cultures. Using 2343 respondents from 12 samples, we performed hierarchical linear modelling analysis and found that...