Mémoire de bachelor : Haute école de gestion de Genève, 2019 ; TDIBM 57.
The situation in Madagascar is critical, with an annual GDP of 448 USD per citizen in 2017, the country suffers from political uncertainty, corruption, illness, a poor education system and many other factors that make it one of the poorest country in the world. The country represents a challenging environment to operate in. However, with a good support from local politicians, a deep analysis of...
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Mémoire de bachelor : Haute école de gestion de Genève, 2019 ; TDIBM 52.
Enterprises put special attention into communication and marketing. These two aspects are continuously evolving, transforming and adapting to better reach the expectations of a potential buyer. Especially for humanitarian organisations, there is no item to sell but the customer, in this instance: the donor needs to be understood in order to, again, not make a purchase but donate money. On the one...
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Mémoire de bachelor : Haute école de gestion de Genève, 2016 ; TDIBM 2.
Humanitarian assistance, which is not to be confused with development aid, is based on four important principles, which are humanity, impartiality, neutrality and independence. These values are shared by all humanitarian organizations such as the International Committee of the Red Cross (ICRC) and Médecins Sans Frontières (MSF) for example. Both organizations are completely different in terms...
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