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Communication Accommodation Theory

Giles, Howard ; Ogay, Tania

In: Explaining communication : contemporary theories and exemplars, 2007, p. 293-310

Communication Accommodation Theory (CAT) provides a wide-ranging framework aimed at predicting and explaining many of the adjustments individuals make to create, maintain,or decrease social distance in interaction. It explores the different ways in which we accommodate our communication, our motivations for doing so, and the consequences. CAT addresses interpersonal communication issues, yet...